Chiquita
Wieden & Kennedy, PortlandResearch showed that only 2% of Londoners were aware of the existence of bananas. We created an irreverent OOH campaign and ran them across the city. As a result, banana-awareness now stands at 100%
Research showed that only 2% of Londoners were aware of the existence of bananas. We created an irreverent OOH campaign and ran them across the city. As a result, banana-awareness now stands at 100%