Jordan Brand
To Be Zion
We wrote and developed the film component of Jordan’s global Zion campaign to launch NBA superstar Zion Williamson’s first signature Jordan shoe — the Zion 1s. In the words of music mogul and our voice-over talent DJ Khaled, we also “like dat”.
Jordan Brand
Light Work
We helped launch the Air Jordan 36; one of the lightest, fastest Air Jordan’s yet - helping pro-ballers Jayson Tatum & Satou Sabally make light work of the opposition. Cameos by Regan Aliyah, Halal Wrist, Kyle Silos, and Tatum’s little dude, Deuce.
Jordan Brand
Behind The Design
Jordan Brand asked if we could revamp their Behind The Design content series. ‘Yes, yes we can’ we said. ‘Great’ they replied. Then some meetings and doodling storyboard stuff happened, and the results were a tool kit of social assets. Including these eye-pleasers featuring NBA shooting coach Chris Matthews and legendary shoe designer Tate Kuerbis. Concepted, written and directed by the good ship ghostpistols.
Dexter
Precision Medicine
We've all been there, wondering where to validate our Nanopore Sequencing Research? Dexter. Dexter is where.
Dexter's network of Life Science Experts allow researchers to find and collaborate with medical experts on matters probably extraordinarily complicated and Latin-sounding.
We joined Dexter on the branding journey from the beginning, helping position them, refine their logo, develop the look and tone, website design, and turn key social content.
We also helped create a playful 3D Dexter character that will guide users through the process and digital interactions.
Dexter's network of Life Science Experts allow researchers to find and collaborate with medical experts on matters probably extraordinarily complicated and Latin-sounding.
We joined Dexter on the branding journey from the beginning, helping position them, refine their logo, develop the look and tone, website design, and turn key social content.
We also helped create a playful 3D Dexter character that will guide users through the process and digital interactions.
Jordan Brand
Westbrook Why Not?
To launch Russell Westbrook’s Why Not 0.5’s, we built a campaign around, you guessed it — ‘Why Not?’. The shoe’s name, and Russ’ foundation whose mission is to ‘inspire the lives of children, empower them to ask ‘Why Not?’, and teach them to never give up’.
We concepted, and directed this journey into the mind of 10 year old Ziggy, as he wonders whether he could grow up to play like Westbrook. Spoiler, Russ says ‘why not?’.
We concepted, and directed this journey into the mind of 10 year old Ziggy, as he wonders whether he could grow up to play like Westbrook. Spoiler, Russ says ‘why not?’.